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The Tunnel Garage once stood at the corner of Broome and Thompson Streets in Soho. Built in 1922, it had an air of pride uncommon for a garage, announcing itself in grandly proportioned capitals. The letters were dignified, if a bit quaint, and I had used them many times as a wayfinding marker in the neighborhood.
When I designed Gotham, I canvassed the city to photograph examples of that particular genre of lettering. The photo excursions soon became a separate project, documenting public lettering in any style. I took over three thousand photos between 2002 and 2006, visiting every block in Manhattan between Battery Park and Fourteenth Street. One of my first stops was here at the Tunnel Garage. Billboards had been encroaching for some time, but the glazed terracotta letters were still as dapper as I remembered.
Fortsätt läsa From The Collection: 007 | Frere-Jones